Impact Storytelling

Heart vs. Head: Should You Donate Based on Emotion or Data?

Data analytics, Donations for nonprofits, Donor Data, donors, Impact Storytelling, Storytelling on social media /
Should You Donate Based on Emotion or Data

In 2025, How Should You Give? Picture this: A heart-wrenching video floods your social feed. A child in need, a struggling animal, a community devastated by disaster. Your heartstrings tug, and you instantly want to help. But then, a nagging voice whispers, “Is this really going to make a difference?” Welcome to the age-old dilemma: […]

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How Impact Storytelling on Social Media Drives Donations for Nonprofits

Impact Storytelling, Nonprofit community, Online Fundraising, Storytelling on social media /

Have you ever stopped to think about what makes a donation truly meaningful? Is it just the act of giving, or is it the story behind the cause that inspires someone to take action? For nonprofits, the power to evoke emotion, spark empathy, and encourage action lies in one powerful tool: Impact Storytelling. And what

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